How Your Business Can Capitalize on Pokémon Go Fever While It Lasts

Pokémon Go is a bona fide worldwide phenomenon. It’s easy to understand why: it’s dead simple to play, it’s deeply interactive in a way most games can’t be, and it encourages repeat play through some of the most engaging principles in game design (badges, open world design, online competition). With this new generation of Pokémon… Continue Reading